As part of a companywide rebrand, I helped reshape the brand though a packaging overhaul. Involving the recreation, development and sourcing of new packaging in accordance with food safety regulations and the businesses manufacturing limitations.
The process lead me to creating a number of new sub brands and products, including the Free Range Range, combining the classic flavours of Patchwork with the purity of Chase Distillery’s vodka and gin. This concept was rolled out into four ambient pates and a trio gift box, following the ranges success it was also featured in Vogue Magazine. I also worked on numerous cardboard packaging, label, pos, vehicle wraps and exhibition stands whilst working this project.
Skills: Graphic Design, Packaging Design, Product Development, Photography
Roles: Graphic Designer, Packaging Designer